Increasing Federal Website Accessibility Lawsuits Facts

Increasing Federal Website Accessibility Lawsuits Facts

There is a rapid increase in the number of lawsuits and threatening demand letters sent to organizations for having websites that are inaccessible to people with certain disabilities. Rather, there must be a decline in the ratio instead of a hike. This article highlights the reason for the increasing number of lawsuits from those past years as well as a web accessibility lawsuit report for better clarification.

The number of Federal Website Accessibility Lawsuits Data (2017-2018) 

According to ADA Title III, there was a minimum of 2258 digital accessibility lawsuits recorded in 2018. With a drastic increase from 814 lawsuits in 2017. A bar graph shows the increase in the number of lawsuits dramatically from 2017 to 2018. This shows that the data has staggeringly become tripled in those two years. 

Title III Website Accessibility Lawsuits Graph

Reason Behind Such a Rapid Explosion of Website Accessibility Lawsuits

The main reason is the unclarity of the guidelines. Title III of ADA has no explicit mention of websites as it was written during the Internet’s inception.  Moreover, there were conflicting verdicts on a range of issues related to Title III and website accessibility. 

For instance, some courts have ruled that all websites are covered by Title III of the ADA while others have ruled that only websites for organizations with a physical location are covered. 

Due to this conflicting nature of federal rulings, an environment of rising litigation has taken and continues to grow.

It is also noted that in 2010, the Department of Justice under the Obama Administration announced the plan to revise the rules and create website accessibility regulations. However, due to constantly changing web technology, the process was delayed for many years. 

In 2018, the House of Representatives passed the ADA Education and Reform Act – but it was not specified to digital accessibility. Instead, it was about the steps that the plaintiff must go through before they can sue any organization under Title III. According to publication, the bill has not been brought up for a vote and is still stuck in the Senate. 

By seeing the situation, it is likely believed that it will take a long time. In addition, it is advisable to make your business protected to stay away from getting sued. Web accessibility lawsuit report says the following data. 

New York And Florida Based Plaintiffs

It is noted that New York and Florida are the two states that bring maximum lawsuits. Although this information is for the plaintiff’s and lawyers’ residence, not the companies being targeted. 

Lawsuits Filed in New York and Florida

Headquarters of The Companies of New York and Florida 

Taking a look at the headquarters locations listed in New York and Florida filing, it is clear that the whole nation is affected globally. 

Top Ten states Filed For Lawsuits

The Industry Pattern: 

The majority of the cases being highlighted by the General pattern over 2017 and 2018 towards the industries like: 

  • Retail
  • Food Service
  • Travel/Hospitality
  • Banking/Financial
  • Entertainment and Leisure
  • Self-Service

Industries Targeted For Web Accessibility Lawsuits

Defending Lawyers Vs Plaintiff Lawyers 

The report lists the top 10 on lawyers and plaintiff lawyers on a regular basis that will likely seem similar settlements and agreements being agreed over time.

Plaintiff Lawyers Vs Lawyers Handling Lawsuits under ADA Compliant cases

Summary: 

The reports show the rampant nature of lawsuits over two years within these states has affected globally. Till the rules get revised, it is strongly recommended to protect your business by making your website ADA compliant. Moreover, you can take assistance from professionals who can make your website ADA compliant as well as provide other services that would be according to the guidelines of ADA Compliant. 

Top Reasons For Your Website To Be ADA Compliant

Top Reasons For Your Website To Be ADA Compliant

There are many design fashions to be aware of when building your brand’s website. A common question asked by most people is about its appearance that how it looks, or how could it convert visitors into customers. But no one asks, is your website ADA compliant? If not, what are the reason to have it? 

First thing first, ADA is the Americans with Disability Act which was developed in 1990 to ensure that all people must be given equal opportunities including the disabled ones. The disabilities may be visual impairment, hearing disorder, or any physical capacities. 

The rules are basically made for all the businesses that serve the public including building and website both. Thus, commercial buildings have almost all the facilities for handicapped people, what about your brand website? Is it ADA compliant? For this, the Official Standards of Website Accessibility may help you in checking your website accessibilities. In addition, here are a few benefits for having an ADA compliant website:

Expanding Your Target Audience 

The figure says, there are 50 million people with disabilities in the U.S that implies there are 19% of this country has a disability. Thus, if your website is not ADA compliant then you are somewhere losing some potential users. The consequences are clear, they will opt for your competitor’s website for easy navigation because your website is not designed for them to deliver your services. 

Improve Your SEO Efforts 

The key element of Web content Accessibility Guidelines is the accessibility to screen readers, and these readers crawl your website that meets the WCAG, it will likely appeal to users, search engines, and screen readers. That eventually improves your SEO results. For better results, meta-tagging, alternative image text, video transcripts work best. 

Hike Your Reputation

Being ADA compliant, your website is targeting more customers by which you are not only gaining more traffic on your website, side by side, you are gaining their trust as well as they also know how valuable they are to your business. This is one of a way to increase visitors as a way of recommendation. After visiting a couple of websites, a happy user surely will share their experience with their connections.

Overall Better Website Usability 

A website with better navigation, good operable, designed by following the WCAG will offer easy to comprehend that will allow everyone to find what they are looking for. Thus, it is good for the disabled and non-disabled ones. 

Win Over Penalties 

Having an ADA compliant website, save you from penalties that several businesses like Foot Locker, Brooks Brothers, Kylie Jenner that have been sued for the lack of ADA compliant websites.

For better understanding, below are the points given for a more inclusive site and adopting the WCAG: 

Analyze Your Current Site

ADA compliant website must meet the standards within these four categories: 

  • Perceivable
  • Operable
  • Understandable
  • Robust

Make sure your website meets all the above requirements. Use the ADA guidelines as a starting point to create a blueprint for your own site.

Choose the Right Graphics 

Carefully selection of graphics is an important part of accessible websites. The graphics must not be flashy more than three times per second. Besides, graphics should also have a description or caption with a read-aloud feature for a better understanding of visually impaired.

Alt-Text And Readable Font 

Ensure to provide alt text and readable fonts to all the images in your code. Alt-text allows site readers to describe your image audibly. 

Logical Website Features

Making everything easy to access is the key to a website. For example, the color combination and the color of the text must be easy to read. Also, putting a sign of “X” clearly on the upper corner of the pop-up to show how to close the window. A website must deliver clear information about what the user wants to gain. 

Include Standard HTML Tags

The basic requirement is the code should be readable by an assistive reader. Also, the code must use standard HTML tags. The complex image documents can’t be understood by software that reads text aloud for visually impaired website users. 

Friendly Keyboard And Pause

Not all users are able to interact with a touchscreen or a grip mouse. For instance, the reader must be able to pause content or slow down automatic scrolling/slideshow movements. Plus, eliminating videos that autoplay and have a time limit add more accessibility ease. Also, make sure that all video interactions and pausing should be completed using keyboard functions. 

Remain Up to Date With Compliant Changes

Updating knowledge being in business is good for both point of views – business and consumers. Don’t forget ADA needs are ongoing. So, gain knowledge as much you can and give equal importance to every customer. 

Overall, we have seen there are a lot of benefits of having an ADA compliant website that is good for the sake of easy accessibility as well as better business. In addition, having an ADA compliant website gives you more than what you think, a better accessible website with better results in point of SEO as well as building customer’s trust over you and your business.

For assistance, To Be ADA Compliant is one place that provides the best website audit for the website and design according to the guidelines to save your business hit by penalties. Make your business ADA compliant now and increase the sales along with a hike in visitors on the website with To Be ADA Compliant assistance.

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